ghec blog

Most small businesses cannot compete with big box stores and online retailers when it comes to offering the lowest prices, nor should they try! People still love to shop, and it’s a much better idea to find creative ways to add value to your products and services; if you can successfully create a comfortable and inviting shopping experience, your customers will seek you out, stay longer, and spend more!

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Whether you operate a large retail business, a small boutique shop, or something in between, every detail is important! Providing a quality product or service should always be your top priority, and you also want to create a retail experience that will make prospective customers seek you out. Many customers still prefer shopping at a real store to buying online, and our team of commercial lighting designers at Gary Houston Electric is ready to help you take your retail space to the next level!

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Owning or managing a small business presents plenty of challenges, and it’s essential to pay attention to the right details; your business’ lighting package helps to set the stage for success, and it’s an important detail that should never be overlooked! Gary Houston Electric has been Arkansas’ most trusted commercial electrician for over four decades, and we love partnering with local companies to help them grow. We’re always a phone call or mouse click away whenever you have lighting design questions, and we encourage you to contact us anytime for a no-obligation consultation!

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You simply don’t know when you’re going to have an electrical emergency. Some are more predictable than others, but when they do happen, you need to deal with them immediately. Whether it’s restoring power after seasonal weather extremes or making sure that your older home is safe when you move in, our team at Gary Houston Electric is always here to help!

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Owning and operating a small “mom and pop” business is always challenging, and most independently owned small businesses struggle to keep their doors open for more than five years. That’s why it’s so important to do whatever it takes to turn each new customer into a repeat customer, and to get them to tell all of their friends, co-workers, and social media audiences about the great experience they had!

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Whether you’re building a brand new facility for your business, or renovating your existing office space, it’s important to hire the right professionals to help you take care of all the details. This means doing your research so that you can always make an informed decision. Fortunately, thanks to social media and websites like Angie’s List and the Better Business Bureau, it’s now easier than ever to find out what people are saying about a company. And you should never be afraid to contact any company directly for a list of recent references.

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An attractive, well-lit storefront is an important part of growing your business. For starters, prospective customers need to be able to find your store. And once they get inside, quality lighting design can have a serious impact on the customers’ length of stay, and the products that they purchase.

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Start Your Business with Bright Ideas and Bright Lights with Help from Experienced Electricians

Did you know that an office lighting upgrade can increase profitability? It’s true. In addition to serving the most obvious purpose of helping your employees and clients see where they’re going and what they’re looking at, quality lighting design can also have an immediate impact on your bottom line.

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There are many things that you can do around the house to lower your electric bills, including adjusting your thermostat, installing weatherstripping and/or storm windows and doors, checking attic insulation, and turning off lights when you’re not in a room. These methods have been around for as long as people have had air conditioning and electrical lighting in their homes, and a few small changes can typically lead to significant savings right away.

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Like many “new” technologies, LED (light emitting diode) lighting has been around for quite a long time, since 1907 in fact. At least, the theory was developed in 1907, and the first patent was issued in 1962. As far back as the late 1960s, red LED indicators were began showing up in expensive calculators and wristwatches, only to be replaced by the cheaper LCD (liquid crystal display) technology.

Fast-forward to 2015 and LED lighting is showing up everywhere! No, it hasn’t been put back into calculators and wristwatches, but virtually every incandescent lighting application now has a more efficient LED counterpart, from traffic signals to automotive lighting to the interior and exterior of our homes and businesses.

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from our blog


Thursday, November 14, 2024

Most small businesses cannot compete with big box stores and online retailers when it comes to offering the lowest prices, nor should they try! People still love to shop, and it’s a much better id...

Friday, November 01, 2024

Most Arkansans spend the whole summer complaining about the heat and talking about how ready they are for cold weather. They also complain just as much about winter weather, particularly when thei...

Friday, October 18, 2024

Owning and operating a small business is highly rewarding, but keeping the doors open is a constant struggle for the first few years. When Gary Houston Electric opened in 1978, we knew our surviva...

Monday, September 30, 2024

There are many reasons why homeowners choose to make renovations. Sometimes, they buy a “fixer-upper” in a great neighborhood and make small upgrades as their budget allows. Sometimes, the home do...

Friday, September 20, 2024

We’ve all grown so accustomed to the convenience of electricity that we often take it for granted until the power goes out! But severe weather events occur year-round in Arkansas, and it’s not unc...